Experiential Marketing · PR · AI · 100% Online
EXP Institute trains marketers, publicists and event professionals through practical, expert-led courses — now with a full track on applying AI to real campaigns.
Practical marketing education
Every course is built around real briefs, live events and mentors who are still doing the work. Whether you're starting out with a school-leaving certificate or leading a team, there's a course priced for you — monthly tuition from R5,000.
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Popular Right Now
A snapshot of what marketers across Johannesburg are enrolling in this quarter — including our newest AI programmes.
Learn from practitioners
Our facilitators are working experiential producers, PR directors and AI specialists — not full-time lecturers. They bring live campaigns, current tools and real war stories into every session.
You'll build alongside them on real briefs, get one-to-one feedback on your work, and leave with contacts across the agencies, brands and newsrooms where our graduates go on to build careers.
About the Institute
New · AI in Marketing
Our AI track goes beyond the hype. Learn to concept experiences, draft PR that keeps your voice, monitor media in real time and design brand worlds — using the tools professionals actually use.
Five focused courses, from one-month intensives to a longer strategy programme, built for marketers and publicists who want practical, responsible AI skills.
Explore AI Courses100% Online
Join real-time, tutor-led sessions online — the classroom comes to you, wherever you are.
Access course material on demand and learn on your own schedule, with support when you need it.
Get personal feedback on real client briefs from working experiential, PR and AI practitioners.
Intakes Every Quarter
Speak to a learning advisor for a free 20-minute consultation and we'll map a path from where you are to where you want to be.
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